Everything you told Serpfeed during onboarding is editable later, and a few extra controls live alongside it. Settings is where you keep your project accurate and decide how much Serpfeed does for you.
Project details
Your project name, website, and the one-line description of what you do. The description matters most: it steers which sites Serpfeed treats as relevant, so it is worth keeping sharp. Your market and location live here too, for local and country-scoped projects.
Competitors
Add, remove, or swap the competitors Serpfeed mines for link opportunities. Because competitor gaps are one of your richest sources of links, a clean, accurate competitor list has an outsized effect on your feed. Changes flow into the next discovery run.
Link-building preferences
The Linkbuilding settings hold your Autopilot controls. Most of Serpfeed’s automation just runs, so here you only manage the two things you’d want a say over: auto-finding the contact when you accept (it spends credits) and auto-preparing disavows for at-risk links, plus your follow-up cadence. It also shows how many “Submit for me” submissions you have used this month, which is included on every paid plan and needs nothing switched on.
The same page holds your business profile, and it is the one place your business contact details live: phone, email, location, address, hours, categories and logo, plus every other detail a form has asked you for. Serpfeed types these into directory forms. It fills itself in as you go, and it is worth a look, because what is in there is what gets published on other people’s sites. See “Directory auto-submit” for how it grows and how to correct it.
Your website address stays on the General page, since it is what Serpfeed uses to work out what to find links for and to keep you out of your own competitor set.
Edits shape your next run